Sometimes The Answer Is Right In Front of You

It’s amazing what the filter of a statist mindset can do to reason and decision-making abilities. Schumer (here at the PoK, we’re longtime fans ;-) ) is working hard to get his name in the paper and face on TV find ways to speed-up the approval process for wine labels by government agencies. The current process is slow, painful, and costing business.

Let’s think out the box for a minute, how about really streamline this process and save everyone a great deal of money and time, just no longer require wineries to get approval for their labels by government? Just a thought …

Speed up wine label approval, Schumer urges U.S. agency – Democrat and Chronicle: “New York’s wineries say the federal government is putting a cork in their business by taking too long to approve new labels for wine bottles. Sen. Charles Schumer on Friday visited Giancarelli Brothers Winery in Weedsport, Cayuga County, and Anthony Road Wine Co. near Penn Yan, Yates County. He urged the Alcohol and Tobacco Tax and Trade Bureau to clear a bureaucratic logjam and speed up the label approval process. Wineries cannot sell their product until the labels are sanctioned. Some of New York’s 300-plus wineries complain that getting approval for new labels is sometimes taking months instead of days. Others say they will make required changes, then the label will be sent back for another change. Jim Trezise, president of the New York Wine & Grape Foundation, said label approvals have ‘slowed a great deal because of staff cutbacks’ at the federal agency. … The agency’s staff, which now numbers 13, receives 125,000 to 130,000 labels a year, said John Martini, co-owner of Anthony Road Wine Co. Martini said label approval used to take a week. One label he submitted online May 12 was approved June 15, but he said he has heard horror stories of approvals taking 75 to 90 days. He said new wineries often have long delays because their labels don’t meet the specifics of the label law, which was approved after Prohibition ended. However, he said, “Every winery has a goofy TTB label story.” Another problem, Martini said, is with custom labels, for example “Happy Birthday” labels. Even those labels made for only a couple of cases of wine for a customer, must be approved individually. A winery can’t submit a label with a blank space to be filled in later, Martini said. One reason is that the agency must make sure the winery doesn’t make health claims for the wine, isn’t using obscenities or otherwise violating the law. Martini said his father and brother weren’t allowed to put “Martini Open” on bottles being given to friends at a golfing event because a martini is also an alcoholic drink.”